Heshbon was the city of Sihon king of the Amorites, who had fought against the former king of Moab and had taken from him all his land as far as the Arnon.
Your neck is like an ivory tower. Your eyes are the pools of Heshbon by the gate of Bath Rabbim. Your nose is like the tower of Lebanon looking toward Damascus.
Moab will be praised no more; in Heshbon people will plot her downfall: ‘Come, let us put an end to that nation.’ You, the people of Madmen, will also be silenced; the sword will pursue you.
“In the shadow of Heshbon the fugitives stand helpless, for a fire has gone out from Heshbon, a blaze from the midst of Sihon; it burns the foreheads of Moab, the skulls of the noisy boasters.
This was after he had defeated Sihon king of the Amorites, who reigned in Heshbon, and at Edrei had defeated Og king of Bashan, who reigned in Ashtaroth.
For three hundred years Israel occupied Heshbon, Aroer, the surrounding settlements and all the towns along the Arnon. Why didn’t you retake them during that time?