For Heshbon was the city of King Sihon of the Amorites. Now he had fought against the former king of Moab and had taken all of his land from his control, as far as the Arnon.
Your neck is like a tower made of ivory. Your eyes are the pools in Heshbon by the gate of Bath-Rabbim. Your nose is like the tower of Lebanon overlooking Damascus.
People will not praise Moab any more. The enemy will capture Heshbon and plot how to destroy Moab, saying, ‘Come, let’s put an end to that nation!’ City of Madmen, you will also be destroyed. A destructive army will march against you.
In the shadows of the walls of Heshbon those trying to escape will stand helpless. For a fire will burst forth from Heshbon. Flames will shoot out from the former territory of Sihon. They will burn the foreheads of the people of Moab, the skulls of those war-loving people.
This took place after the defeat of King Sihon of the Amorites, whose capital was in Heshbon, and King Og of Bashan, whose capital was in Ashtaroth, specifically in Edrei.
Israel has been living in Heshbon and its nearby towns, in Aroer and its nearby towns, and in all the cities along the Arnon for three hundred years! Why did you not reclaim them during that time?